Posts Tagged ‘
google ’
Tuesday, February 2nd, 2010
Search engines have been developed to work in the most efficient ways possible. They can quickly gain you access to information on just about any subject you want to learn about. This speed is only possible because of indexing. Indexing is a way that search engines know what your site is about. Google has deployed robots, otherwise known as crawlers throughout the worldwide web. They visit web servers to examine websites, including yours, to categorize it according to your website content. These crawlers will repeatedly visit your website throughout the year to update the index. Keeping the index up to date is within Google’s best interest if it wants to provide its visitors with relevant and up to date content.
The rate at which Google crawls a website is not a routine pattern, but rather has many determining factors, many of which are not known to those outside of Google’s development team. Larger, more popular and established sites such as news websites will be crawled several times a day, but smaller businesses will have to wait. It can take up to several weeks for Google to revisit your website, this means that changes that you make to your website today, will not reflect on Google’s search, until Google crawls your site and updates their index. To find out when was the last time Google crawled your site, simply Google your entire URL. Once you find your link on the Results Page, look beneath it to find the “cached” link. Click it and you will see a snapshot of your website, with the date on which your site was last crawled. By routinely checking the results, you will be able to get a good estimate on how often Google is crawling your site. Use this information to schedule your next website update, product release, or exciting announcement. Doing so can help you see faster results and can help your visitors always find your website relevant to their search.
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Tags: google, indexing, search engines, website development
Posted in
Search Engine Marketing, Search Engine Optimization, Web Design, web 2.0, website redesign |
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Monday, January 18th, 2010
With Google’s threat to pull out of China, all eyes are on the unfolding drama to find out what the future of the internet will look like in that part of the world. Amidst accusations of cyber attacks by the company and claims of intellectual property theft, Google has threatened to abandon all operations in that county. Cyber espionage experts claim that these attacks must be state sponsored, in an attempt to catch up and pass their western rivals technologically and militarily. Backing these claims is the speed and consistency of the attacks. Which many say can only be possible with government backing. Currently, Google cites the hacking of various gmail accounts of Chinese Political Dissidents, but it is unclear what else Chinese Hackers may have stolen with the declaration of intellectual property theft. Obviously it must have been something big for Google to threaten to leave the fastest growing economy in the world. It must have been something to threaten Google’s global operations. Speculation may lead some to think that China may have accessed Google’s algorithm, or some of Googles up and coming innovative technologies. Whatever it was, it must be worth severing further business with China.
Many companies and governments are now waiting to see what happens next. Some of these spectators are supporting Google and are showing their support against nation sponsored cyber attacks. Although it has been alleged that China has been in the business of state sponsored cyber theft for a long time, it could just be that this time, they went too far and attacked a company large enough to stand up to them. It is unclear what kind of fallout may follow, but one thing for sure, China’s unchecked internet abuse will not continue without watchful eyes on the look out.
The future of the internet in China is unclear, their communist government discourages free thought and independance, but these are the building blocks upon which innovation is fostered. Without innovation, China will never meet their goals of being a cultural, political, and military leaders. All of which can explain China’s relentless efforts of online theft. They have to resort to stealing ideas because their government discourages new ideas from emerging.
Saba is a San Diego SEO Company dedicated to bringing you great ideas for improving your website and getting it found online. In order to schedule a free consulation or to get a free website analysis call us today at 858.937.1717.
Tags: china, google, internet news
Posted in
Uncategorized, online marketing |
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